Privacy Policy

Last updated: August 1, 2026

Sensoluma operates this online store and website, including the related information, content, features, tools, products and services, to provide customers with a convenient and carefully selected shopping experience for sensory toys and related products. These offerings are collectively referred to as the “Services.”

Sensoluma is powered by Shopify, which provides the ecommerce platform that allows us to offer the Services.

This Privacy Policy explains how we collect, use, disclose and otherwise process your personal information when you visit or use the Services, purchase a product, contact us or otherwise interact with Sensoluma.

Where this Privacy Policy conflicts with our Terms of Service concerning the collection, use or disclosure of personal information, this Privacy Policy will apply.

Please read this Privacy Policy carefully. By accessing or using the Services, you acknowledge that you have read and understood the practices described in this Privacy Policy.

1. Personal Information We Collect or Process

“Personal information” means information that identifies, relates to, describes or can reasonably be linked to you or another identifiable individual.

Personal information does not include information that has been anonymized, aggregated or de-identified so that it cannot reasonably be connected to an individual.

Depending on how you interact with Sensoluma, the Services you use, your state of residence and applicable law, we may collect or process the following categories of personal information:

Contact information

This may include:

• Name
• Billing address
• Shipping address
• Email address
• Telephone number

Payment and financial information

This may include:

• Payment method
• Payment card details
• Billing information
• Transaction details
• Payment confirmation
• Fraud-prevention information

Payment details are generally processed by Shopify Payments or other third-party payment providers. Sensoluma may not directly store complete payment card numbers.

Account information

This may include:

• Username
• Password or authentication credentials
• Account preferences
• Saved addresses
• Communication settings

Order and transaction information

This may include:

• Products viewed
• Products placed in your cart
• Products added to a wishlist
• Purchases
• Returns
• Refunds
• Exchanges
• Cancellations
• Previous order history

Communications with us

This includes information you provide when you:

• Contact customer service
• Submit a contact form
• Send us an email
• Request a return or refund
• Submit a product review
• Communicate with us through social media

Device and technical information

This may include:

• IP address
• Browser type
• Device type
• Operating system
• Network connection
• Device identifiers
• Cookie identifiers
• Approximate location derived from your IP address

Website usage information

This may include:

• Pages visited
• Products viewed
• Links clicked
• Time spent on pages
• Referring website
• Shopping and browsing activity
• Dates and times of website interactions

Information concerning sensory needs

You are not required to provide a medical diagnosis, disability status, autism diagnosis or other health information to purchase products from Sensoluma.

If you voluntarily provide information about sensory preferences, accessibility requirements or a child’s needs when contacting customer service, we will use that information only as reasonably necessary to respond to your inquiry, recommend general product options or provide customer support.

Sensoluma does not provide medical diagnoses or individualized medical advice through the Services.

2. Sources of Personal Information

We may collect personal information from the following sources:

Directly from you

For example, when you:

• Place an order
• Create an account
• Subscribe to marketing communications
• Submit a form
• Contact customer service
• Request a return
• Post a review

Automatically through the Services

We may collect information automatically through:

• Cookies
• Pixels
• Web beacons
• Local storage
• Analytics technology
• Similar tracking tools

From service providers

We may receive information from companies that support our operations, including:

• Shopify
• Payment processors
• Shipping carriers
• Fulfilment providers
• Fraud-prevention services
• Customer-support providers
• Analytics providers
• Marketing platforms

From advertising and business partners

We may receive information from advertising platforms, social networks and business partners where permitted by law.

3. Cookies and Tracking Technologies

Sensoluma uses cookies and similar technologies to operate the website, remember preferences, understand website usage, prevent fraud, measure advertising and improve the customer experience.

What are cookies?

Cookies are small text files stored on your device when you visit a website. They help websites function properly, remember settings and collect information about website interactions.

Necessary cookies

These cookies are required for important website functions, including:

• Secure checkout
• Payment processing
• Shopping-cart functionality
• Account login
• Website security
• Fraud prevention
• Order processing

Because these cookies are necessary to provide the Services, they may not be capable of being disabled through our cookie settings.

Analytics and performance cookies

These cookies help us understand how customers interact with the website.

They may collect information such as:

• Pages visited
• Time spent on the website
• Referring sources
• Website errors
• General browsing activity

Depending on our active website configuration, we may use services such as:

• Google Analytics
• Google Tag Manager
• Shopify analytics

Advertising and marketing cookies

These cookies and similar technologies may help us:

• Measure advertising performance
• Limit repetitive advertisements
• Understand whether an advertisement resulted in a purchase
• Present advertisements based on website activity
• Build advertising audiences where permitted

Depending on our active website configuration, services may include:

• Google Ads
• Meta, including Facebook and Instagram advertising tools
• TikTok
• Pinterest
• Klaviyo
• Shopify advertising services

Third-party cookies

Some cookies may be placed by third parties integrated into our Services, including payment providers, analytics tools, social media platforms, embedded content providers and advertising partners.

These third parties process information under their own privacy policies.

Managing your cookie preferences

Where available, you can manage non-essential cookies through the cookie-preference tool displayed on our website.

You may also adjust your browser settings to:

• Delete stored cookies
• Block cookies
• Allow selected cookies
• Receive a warning before cookies are stored

Disabling certain cookies may affect website functionality.

Where required by applicable law, we will honor recognized browser-based opt-out signals, including Global Privacy Control, as a request to opt out of the sale or sharing of personal information or its use for targeted advertising.

4. How We Use Personal Information

We may use personal information for the following purposes.

Providing and improving the Services

We use personal information to:

• Process payments
• Confirm and fulfil orders
• Arrange delivery
• Provide order tracking
• Manage accounts
• Process returns, refunds and exchanges
• Remember customer preferences
• Provide product recommendations
• Improve website functionality
• Personalize the shopping experience
• Respond to product questions
• Maintain transaction records

Marketing and advertising

Subject to applicable law and your communication preferences, we may use personal information to:

• Send promotional emails
• Send promotional text messages where separately authorized
• Provide information about new products
• Offer promotions and discounts
• Measure advertising performance
• Display advertisements on other websites or platforms
• Create audiences for advertising campaigns

You may unsubscribe from promotional emails at any time by selecting the unsubscribe link in the message.

Security and fraud prevention

We may use personal information to:

• Authenticate accounts
• Secure checkout
• Detect suspicious transactions
• Prevent fraud
• Investigate illegal or harmful activity
• Protect Sensoluma, our customers and our service providers
• Enforce our policies

You are responsible for maintaining the confidentiality of your account credentials.

Customer service and communication

We may use personal information to:

• Answer questions
• Provide order updates
• Resolve delivery issues
• Process complaints
• Handle return requests
• Maintain our customer relationship

Legal and regulatory purposes

We may use personal information to:

• Comply with applicable laws
• Respond to lawful requests from authorities
• Respond to subpoenas or court orders
• Establish, exercise or defend legal claims
• Investigate violations of our terms or policies
• Maintain legally required business records

5. How We Disclose Personal Information

We may disclose personal information to third parties for legitimate business purposes, including the following categories.

Shopify

Our store is hosted by Shopify, which processes information necessary to provide and improve the ecommerce platform and related services.

Service providers

We may disclose information to companies that provide services on our behalf, including:

• Payment processing
• Website hosting
• IT services
• Analytics
• Customer support
• Cloud storage
• Fraud prevention
• Order fulfilment
• Shipping and delivery
• Email and SMS services
• Returns management

Advertising and marketing partners

We may disclose identifiers, device information, cookie information and website activity to marketing or advertising partners where permitted by law.

Certain disclosures for cross-context behavioral advertising or targeted advertising may be considered “sharing,” “sale” or “targeted advertising” under some US state privacy laws, even when no money is exchanged.

You may exercise applicable opt-out rights through our privacy or cookie settings, a “Do Not Sell or Share My Personal Information” link where displayed, Global Privacy Control or by contacting us.

Business partners

We may disclose information when necessary to provide a service you requested or where you direct us to do so.

Corporate affiliates

We may disclose information within our corporate group where reasonably necessary for business administration and service delivery.

Business transactions and legal requirements

We may disclose information:

• In connection with a merger, sale, financing, reorganization or acquisition
• During bankruptcy or similar proceedings
• To comply with legal obligations
• To respond to lawful governmental requests
• To enforce our agreements
• To protect our rights, customers or other individuals

6. Relationship With Shopify

The Services are hosted by Shopify.

Shopify collects and processes personal information concerning your use of the Services in order to operate, secure, personalize and improve its platform.

Information submitted through the Services may be transmitted to Shopify and other service providers located in the United States or other countries.

Shopify may also process information obtained from your interactions with Sensoluma, other Shopify merchants and Shopify services to provide enhanced services, fraud prevention, analytics, personalization and advertising features.

Where Shopify independently determines the purposes and means of processing, Shopify is responsible for responding to requests regarding that processing.

Further information is available in Shopify’s Consumer Privacy Policy and privacy portal.

7. Third-Party Websites and Services

The Services may contain links to third-party websites, social media services or online platforms.

Sensoluma does not control and is not responsible for the privacy, security, content, accuracy or practices of third-party websites.

We encourage you to review the privacy policy and terms of each third-party service before submitting personal information.

The inclusion of a third-party link does not necessarily mean that Sensoluma endorses that website, business or service.

8. Children’s Privacy

Sensoluma sells sensory toys and related products that may be purchased for children. However, the website and checkout Services are intended for use by adults, including parents, legal guardians, educators, therapists and caregivers.

The Services are not intended to be used directly by children under 13, and children under 13 should not create accounts, place orders, submit forms, subscribe to marketing communications or provide personal information through the website.

We do not knowingly collect personal information online directly from children under 13.

If you are a parent or legal guardian and believe that a child under 13 has provided personal information to us, please contact us. After verifying the request, we will take reasonable steps to delete the information, subject to legal obligations and permitted exceptions.

We do not knowingly sell or share, as those terms may be defined under applicable state privacy laws, the personal information of individuals under 16.

9. Data Security

We use reasonable administrative, technical and organizational measures designed to protect personal information.

However, no security system, website, internet transmission or electronic storage method can be guaranteed to be completely secure.

Please do not send sensitive or confidential information through unsecured communication channels.

10. Data Retention

We retain personal information for as long as reasonably necessary to:

• Provide the Services
• Maintain your account
• Complete transactions
• Process returns and warranties
• Maintain accounting and tax records
• Prevent fraud
• Resolve disputes
• Enforce agreements
• Comply with legal obligations

The applicable retention period depends on the type of information, the purpose for which it was collected and legal requirements.

When information is no longer reasonably necessary, we may delete, anonymize or securely dispose of it.

11. Your Privacy Rights and Choices

Depending on your state of residence and applicable law, you may have some or all of the following rights:

Right to know or access

You may have the right to request information about the personal information we collect, use and disclose.

Right to delete

You may have the right to request deletion of personal information, subject to legal exceptions.

Right to correct

You may have the right to request correction of inaccurate personal information.

Right to data portability

You may have the right to receive certain personal information in a portable and usable format.

Right to opt out of sale, sharing or targeted advertising

You may have the right to opt out of:

• The sale of personal information
• The sharing of personal information for cross-context behavioral advertising
• Targeted advertising
• Certain automated profiling activities

Right to limit certain uses of sensitive personal information

Where applicable, you may have the right to limit certain uses or disclosures of sensitive personal information.

Sensoluma does not intentionally use sensitive personal information to infer characteristics about customers.

Right to appeal

Residents of certain states may have the right to appeal a decision concerning a privacy request.

Right to non-discrimination

We will not unlawfully discriminate against you because you exercised an applicable privacy right.

Authorized agents

Where permitted by law, you may authorize another person to submit a privacy request on your behalf.

We may request evidence of the agent’s authority and may require you to verify your identity directly.

12. California Privacy Rights

California residents may have rights under the California Consumer Privacy Act, as amended, including the right to:

• Know what personal information is collected
• Request access to personal information
• Request deletion
• Request correction
• Opt out of the sale or sharing of personal information
• Limit certain uses of sensitive personal information
• Receive equal service and pricing when exercising privacy rights

Where required, Sensoluma will treat an enabled Global Privacy Control signal as a request to opt out of the sale or sharing of personal information for the browser or device from which the signal is sent.

Sensoluma does not knowingly sell or share the personal information of consumers under 16 without the legally required authorization.

13. Exercising Your Rights

You may submit a privacy request:

• Through the privacy request option available on the website
• Through our contact form
• By emailing us at info@sensoluma.com

We may need to verify your identity before processing certain requests. Verification may require confirmation of information associated with your account or previous orders.

We will respond within the period required by applicable law.

We may deny or limit a request where permitted by law, including when:

• We cannot reasonably verify the requester’s identity
• An exception applies
• Retention is required by law
• The request is fraudulent, excessive or manifestly unfounded

14. Communication Preferences

You may unsubscribe from promotional emails at any time by selecting the unsubscribe link included in the email.

You may also contact us to update your marketing preferences.

Even after opting out of marketing communications, we may continue sending non-promotional messages concerning:

• Orders
• Payments
• Shipping
• Returns
• Account security
• Policy updates
• Customer-service requests

15. Complaints

Questions or complaints concerning this Privacy Policy or our personal-information practices may be submitted using the contact information below.

Residents of certain US states may have the right to appeal our response to a privacy request. Instructions for submitting an appeal will be provided where required.

You may also have the right to contact your state attorney general or another applicable privacy regulator.

16. International Data Transfers

Sensoluma is operated by a company registered in the Netherlands, and our ecommerce platform and service providers may operate in the United States, the European Economic Area and other countries.

As a result, personal information may be transferred to, stored in or processed in countries outside your state or country of residence.

Privacy and data-protection laws in those countries may differ from the laws where you live.

Where required, we use reasonable contractual, technical and organizational safeguards intended to protect personal information transferred internationally.

17. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect:

• Changes to our Services
• Changes to our technology
• New service providers
• Changes to our business practices
• Legal or regulatory requirements

When we make changes, we will publish the revised Privacy Policy on this page and update the “Last updated” date.

Where required by law, we will provide additional notice of material changes.

18. Company Information

Sensoluma is a brand operated by PMA Pay BV, a company registered in the Netherlands.

Store name: Sensoluma
Company name: PMA Pay BV
Business registration number: 87762951
VAT registration number: NL864414304B01
Company address: Biezenveld 23, 7943 MB Meppel, Drenthe, Netherlands

19. Contact Us

Our customer service team is available to assist with questions concerning products, orders, deliveries, returns, privacy requests or other matters.

Contact form: Click here
Email: info@sensoluma.com
Telephone: 

We aim to respond to customer inquiries within 24 hours.

Customer-service hours

Monday–Friday: 9:00 AM–5:00 PM
Saturday and Sunday: 10:00 AM–2:00 PM